Our family traditions grew even stronger. Oscar’s son, Jerome W. Bolick, joined the family business after graduating from The University of North Carolina and two years in the US Navy.

As industries changed, so did we. In 1927, Oscar W. Bolick, Sr., founded Southern Furniture Company with two employees. The company transitioned from upholstered buggy seats and backs to furniture, selling predominantly in the New York area, with Macy’s as a primary customer.

Our sense of innovation caught the eye of Henry Ford. Jerome Bolick and Sons Company opened its doors in 1884 as a wholesaler of “High Grade” buggies and invented the steel-wire hub-and-spoke wheels — an innovation purchased by Henry Ford to outfit his new 1928 Model A.